The amount of statues already outnumbers their living relatives. Protect wild animals and their natural habitat: fzs.org.

The amount of statues already outnumbers their living relatives. Protect wild animals and their natural habitat: fzs.org.

 

Advertising Agency: Leo Burnett, Germany
Creative Director: Hans-Juergen Kaemmerer
Art Directors: Christopher Bueers, David Apel
Copywriter: Florian Fehre
Photography: Getty Images, Gorka Aranzabal
Modelling: Johannes Brus, Patric Rottenecker

Published: April 2016

One out-all down.

 Check in: http://www.worldwildlife.org/

Advertising Agency: Lapizdebits, Bogotá, Colombia
Creative Director: Artiom Eduardo Gelvez Kostenko
Art Director: Artiom Eduardo Gelvez Kostenko
Copywriter: Alex Valyukh

Published:May 2016

Make time for Snapple.

Make time for Snapple - Bees.

Make time for Snapple - Dolphin.

Advertising Agency: Deutsch, Los Angeles, USA
Executive Creative Directors: Guto Araki, Bob Cianfrone
Art Director: Curtis Petraglia
Copywriter: Andrew Kong
Director: Dave Laden
Photographer: Neil Shapiro

Published: 

May 2016

Original no digital.

 Check in: http://www.koelnerzoo.de/

Advertising Agency: Preuss und Preuss, Berlin, Germany
Creative Director: Michael Preuss
Copywriter: Johannes Keil
Art Director: Stephen Overmeyer
Illustrator: Paolo Giannini
Consultant: Franka Eberlein, Lucas Gautier

Published:March 2016

Behind the Leather.

Behind the Leather.

Check in: http://www.petaasia.com/skinsen/


A pop-up shop store was set up in one of the country’s hippest shopping centres that will surprise shoppers with the truth behind products made from snake and crocodile skin.

Advertising Agency: Ogilvy & Mather, Thailand

Published: 

May 2016

Alarm Clock TV

Alarm Clock TV

Check in: http://www.alerj.rj.gov.br/?AspxAutoDetectCookieSupport=1

Avertising Agency: Agência3, Brazil
Creative Director: Paulo Castro
Copywriters: Daniel Bensusan, Flávio Chubes
Art Directors: Leandro Bechara, Lucas Queiroz

Published: 

May 2016

Stop the party.

 

Greyhounds are trained to participate in races. But when they become champions, they are awarded with abuse. Once they become too exhausted to compete or are injured in any way, they are cruelly hanged by their owners. An agonizing death that can last from minutes to hours. Concept behind the campaign: Don’t treat these two species as if they were a piñata. A visual metaphor that compares them to a piñata being beaten and hanged.

Every year in Canada, a hunt takes place for baby seals. They are killed cruelly and brutally with clubs for their fur or so that their blubber can be converted into products for luxury brands. Many of them are even skinned alive. Images fit for a horror film which are, to a large extent, authorized by the government.

Check in: http://www.animanaturalis.org/home/es

Advertising Agency: Cheil, Madrid, Spain
Executive Creative Director: Breno Cotta
Copywriter: Cristina Alonso del Río
Art Director: Diego Rodriguez Fraile
Account Director: Sandra Pérez
Photographer: Eduardo Díaz Bourgeot

Published: May 2016

It will never be humane. End the comercial seal hunt.

 

Out here, there´s nowhere to hide. One side of this tool is deemed more humane. You have one shot at being humane. And the boat is rocking.

It will never be humane. End the comercial seal hunt.

Check in:  http://www.hsi.org/spanish/

Advertising Agency: Grassriots, Toronto, Canada
Creative Director: Paul Bonsell
Art Directors: Paul Bonsell, Deborah Caprara
Copywriters: Paul Bonsell, Logan Broger
Photographer: Mark Ridout
Project Manager: Meghan Liu

Published:April 2016

Nature´s irony won´t last forever. Nature is not resentful. Yet.

 Check in: http://www.foe.org/

Advertising Agency: Ogilvy & Mather, Madrid, Spain
Creative Director: Paulo Areas
Art Director: Pouline Atencio
Copywriter: Emilio Holguín
Illustrator: Pouline Atencio
Producer: Paloma Adrien

Published: March 2016

Belong anywhere.

Advertising Agency: TBWA\Worldwide, USA
Global Chief Creative Officer: Chris Garbutt
Creative Director: Peter Souter
Art Directors: Simon Morris, Eve Roussou
Copywriter: Dean Webb
Illustrators: Mécanique Générale, Eve Roussou
Executive Creative Director: Brent Anderson / TBWA\ChiatDay

Published: May 2016

Save what they couldn't.

Advertising Agency: Fahrenheit DDB, Lima, Peru
Executive Creative Director: Ricardo Chadwick
General Creative Director: Sergio Franco Tosso
Head of art / Creative Director: Luciano Leone
Art Director: Gonzalo Vera Tudela
Copywriter: Mauricio Loredo
Photographer: Rene Funk
Agency producers: Vanessa Díaz, Mafer Galarza, Carolina Chávez

Published: April 2016

Noah's Ark now at ...

Advertising Agency: Noah's Ark, Lagos, Nigeria
Executive Creative Directors: Lanre Adisa, Abolaji Alausa
Associate Creative Director: Maurice Ugwonoh
Art Director: Olumaiye Aladeniji
Copywriter: Abolaji Alausa
3D Illustrator: Olumaiye Aladeniji

Published: May 2016

Quick lighting charcoal.

Advertising Agency: Alma, USA
Creative Chairman/CEO: Luis Miguel Messianu
Co-President / Chief Creative Officer: Alvar Suñol
Creative Director / Art Director: Christian Liu
Creative Director / Copywriter: Juan Camilo Valdivieso
Sr. Print Production Manager / Producer: Mimi Cossio
Senior Group Business Director: Karla Kruger
Production Company/Director/Photographer/Illustrator: Garrigosa Studio

Published: May 2016

 

Losing it, hurts. Poaching and poisoning by farmers have left the mexican wolf and the jaguar on the brink of extinction. Let's act today, tomorrow may be too late.

Check in: http://www.animanaturalis.org/home/es

Advertising Agency: Archer Troy, Mexico City, Mexico
Creative Directors: Miguel Angel Arciniega, Arturo Díaz
Creative General Director: Miguel Suarez
Account Director: Gabriela Rivera
Creative Director / Art Director / 3D Illustrator: Pedro Molina
Copywriter: Luis Rodriguez

Published: May 2016

Plant a tree. See what it grows into.

 Check in: http://treeutah.org/

Advertising Agency: Richter7, Salt Lake City, USA
Creative Director: Gary Sume/Ryan Anderson
Art Director: Ryan Anderson
Copywriter: Gary Sume
Photographer: Tyler Gourley
Published: December 2006

For a living planet.

 Check in: http://www.worldwildlife.org/pages/earth-hour

Advertising Agency: Leo Burnett, Manila, Philippines
Chief Creative Officer: Raoul Panes
Creative Director: Alvin Tecson
Art Director: Carlo Cruz
Creative Director / Art Director: Carl Urgino
Producers: May Dalisay, Lei Gempasaw
Photographer: Ginnie Arambulo
Retoucher: Robert Perez
Account team: Bansky Fermin, JM Miranda
Stock Photos: Panorama Stock
Published: March 2013

I Just Had Sex (feat. Pandas) | WCFF

I Just Had Sex (feat. Pandas) | WCFF

Check in: http://www.wcff.org/
Instead of simply creating a campaign that encourages donations, “Endangered Love” takes a different approach to raising awareness around WCFF’s cause. DDB New York created the brand with the simple thought that the most effective way to avoid extinction is having sex.
Advertising Agency: DDB, New York, USA
Chief Creative Officer / Copywriter: Icaro Doria
Creative Director / Copywriter: Thiago Carvalho
Art Director: Bruno Oppido
Copywriter: Tom Mandel
Art Directors: Diego Limberti, Cara Johnson
Head of Production: Ed Zazzera
Senior Producer: Amanda Van Caneghem
Music: “I Just Had Sex” written by J.Franks, J. Taccone, A. Samberg, A. Schaffer and J.Bettis
Music production company: Beacon Street Studios
Animation: Lobo.cx
Creative Director: Mateus de Paula Santos
Global Head of Production: Loic François Marie Dubois
CG Director: Diogo Kalil
Producers: Su Constantine, Aron Aguiar
Project Coordinator: Michelle Vinotti
3D Animation: Jannaina Bonacelli, Nicolas Nasser, Zé Alexandre, Derek Henriques, Mallo Ryker, Diego de Paula, Jonathan Bento, Michael Maron, Daniel Ueno
3D Modeling: Bruno Saber, Karla Ruoco
Textures: Michel Venus
Rigging: Viviane Adade, Flávio Castello, James do Carmo
Compositing: Cauê Mendes
Render / CG: Diogo Kalil, Felipe Mattos
2D animation: Anderson Omori, Chan Tong, Rubens Belli, Ana Cristina, Marcos Llussá
Clean Up: Michel Venus, Anderson Omori, Rubens Belli, Ana Cristina, Célio Vogel
Background Artists: Marcos Llussá, Chico Sanches
Concept Artists: Marcos Llussá, Rômulo de Oliveira, Michel Venus
Storyboard: Michel Venus

Published: 

April 2016

 

Via an e-commerce website, the brand has launched an array of merchandise depicting humorous, slightly risqué illustrations of rhinos, pandas, sloths and gorillas procreating Kama Sutra-style for the continuation of their species. Products range from clothes, accessories, original art work and a series of books called “Panda Sutra,” “Sloth Sutra,” “Rhino Sutra” and “Gorilla Sutra.” All proceeds will be directed to the conversation of pandas, sloths, rhinos and gorillas through WCFF.

Check in:  http://www.wcff.org/

Advertising Agency: DDB, New York, USA
Chief Creative Officer: Icaro Doria
Creative Director: Thiago Carvalho
Head of Art / Creative Director: Bruno Oppido
Art Directors: Cara Johnson, Diego Limberti, Betsy Appling
Copywriters: Tom Mandel, Kelly Buckley, Lindsey Dyer, Andrew Hurwitz
Illustrator: Carlos Paboudjian

Published: April 2016

Rainsprout Webe.

Rainsprout Webe.

Check in: www.webe.com.my

Advertising Agency: Grey, Malaysia
Executive Creative Director: Graham Drew
Creative Director: Andrew Fong
Copywriter: Derek Yeo
Art Directors: Yap YiLing, Naved Siddiqui

Published: May 2016

Budget Travels.

Advertising Agency: McCann Worldgroup, India
Creative Director / Art director: Subhashish Datta
Creative Director / Copywriter: Navajyoti Pegu
Art Director: Rahul Dutta
Copywriter: Jyotirmoi Deb
Illustrator: Leandre Hounnake

Aparece en el año 2015

Kill sharks and whales. Endanger your species.

 Check in: http://www.seashepherdglobal.org/

Advertising Agency: Heads, Rio de Janeiro, Brazil
Creative Directors: Flavio Medeiros, Luis Christello
Art Directors: Fernando Maciel, Diogo Brozoski
Copywriter: Flavio Medeiros
Illustrator: Diogo Brozoski

Published: April 2016

Night eyes.

Advertising Agency: Y&R, South Africa, South Africa
Chief Creative Officer: Graham Lang
Executive Creative Director: Rui Alves
Art Director: Jac Sun
Copywriter: Layla Leiman
Retoucher: Rob Frew
Account manager: Jerome Styer

Año 2012

Genuine leather.

Agency: The Classic Partnership, Dubai, UAE