Behind the Leather.

Behind the Leather.

Check in: http://www.petaasia.com/skinsen/


A pop-up shop store was set up in one of the country’s hippest shopping centres that will surprise shoppers with the truth behind products made from snake and crocodile skin.

Advertising Agency: Ogilvy & Mather, Thailand

Published: 

May 2016

Alarm Clock TV

Alarm Clock TV

Check in: http://www.alerj.rj.gov.br/?AspxAutoDetectCookieSupport=1

Avertising Agency: Agência3, Brazil
Creative Director: Paulo Castro
Copywriters: Daniel Bensusan, Flávio Chubes
Art Directors: Leandro Bechara, Lucas Queiroz

Published: 

May 2016

It will never be humane. End the comercial seal hunt.

 

Out here, there´s nowhere to hide. One side of this tool is deemed more humane. You have one shot at being humane. And the boat is rocking.

It will never be humane. End the comercial seal hunt.

Check in:  http://www.hsi.org/spanish/

Advertising Agency: Grassriots, Toronto, Canada
Creative Director: Paul Bonsell
Art Directors: Paul Bonsell, Deborah Caprara
Copywriters: Paul Bonsell, Logan Broger
Photographer: Mark Ridout
Project Manager: Meghan Liu

Published:April 2016

Behind Fashion

Check in: http://www.peta.org/international/

Advertising Agency: BBDO, Dusseldorf, Germany
Chief Creative Officers: Wolfgang Schneider, Darren Richardson
Executive Creative Director: Darren Richardson
Creative Managing Director: Kristoffer Heilemann
Creative Director: Fabiano Oliveira
Art Directors: Thiago Di Gregorio, Ailton Henriques
Copywriters: Sebastian Steller, Siddharta Guha
Graphic Designer / Illustrator: Jil-Marie Lang
Art Buying: Eva à Wengen
Account Director: Carsten Will

If you stand by, the globe will get warmer.

 Check in: https://www.nrdc.org/

Advertising School: Berghs School of Communication, Stockholm, Sweden
Art Directors: Emmeli Österdal, Sofia Viktorsson
Copywriter: Robert Lund
Released: April 2007

Stop killing for research is saving.

 Check in: http://en.wwfchina.org/

Advertising Agency: DMG, Beijing, China
Chief Creative Officer: Dan Mintz
Executive Creative Director: Weibing Xu
Art Directors / Copywriters: Kinxin Li, Suki Song, Decipher Xu
illustrator: Kinxin Li, Liang Chang

Año 2011

What's the real rice of illegally logging the Asian rainforest?.

 

736.00 The number of animal species that became extinct last year, so that we can enjoy new furniture and flooring. 10,958 The number of hectares of animal habitat wiped out every single day, so we can enjoy new furniture and flooring. 96.00 The estimated number of orangutans sentenced to death every week, so that we can enjoy new furniture and flooring.
What's the real rice of illegally logging the Asian rainforest?.

Check in: http://www.greenpeace.org/international/en/

Advertising Agency: Ogilvy, Beijing, China
Executive Creative Director: Nils Andersson
Creative Director: Doug Schiff
Art Director:Kama yu
Copywriters: Doug Schiff, Fei zhao
Retoucher: Centro Digital
Photographers: Anuchai Srijarunputong, Nok Pipattungkul
Published: March 2007

Or go to...

 Check in: www.wwfchina.org

Advertising Agency: Ogilvy & Mather, China
Creative Directors/Copywriters: Nils Andersson, Doug Schiff
Art Director: Fenglin Yu

Know your water.

Water IQ_ Faucet

Water IQ_ Sprinkler

Check in: http://www.wateriq.org/

Waste water, waste money.

Advertising Agency: EnviroMedia, Austin, TX, USA
Creative Director: Doug Irving
Art Director: Chris Carlberg
Copywriter: Justin Prichard
Published: April 2011

Without you, whales are alone.

Scientists in Iceland want to prove their theory: whether the world will let them exterminate whales.

TEXT Commercial whale hunting has been prohibited since 1986. In August 2003, after a 14-year period of inactivity, Iceland announced that it was resuming whale hunting for "scientific purposes". From that date onwards, whale meat from these investigations has been commercialized for human consumption in Asian countries.
Without you, whales are alone.

 Check in: www.cerocazadeballenas.cl

Advertising Agency: Los Quiltros, Santiago, Chile
Executive Creative Director: Rodrigo Gómez
Creative Directors: Rodrigo Elissalde, Rodrigo Duarte
Art Director / Illustrator: Rodrigo Elissalde
Copywriter: Rodrigo Duarte

Sewing pattern, sealskin shoes, leopard skin jacket.

 Check in: www.wwf.de

Sin datos

Discover the true cost of your tuna sandwich.

Check in: http://www.tuna-org.org/

Advertising Agency: Havas Worldwide, Sydney, Australia
Executive Creative Director: Steve Coll
Copywriter: Jeremy Vernon
Art Director: Ben Pearce
Production company: The Pool
Planner: Phil Johnston
Group Account Director: Scott McIntyre
Agency Producer: Warrick Nicholson
Photographer: Sean Izzard
Retoucher: Cream
Published: December 2012

Year of the elephant.

Year of the elephant.

Check in: https://www.yearoftheelephant.org/

February 8th marks the beginning of the Chinese New Year, with millions of people around the world coming together to celebrate the Chinese Year of the Monkey. But this year, with momentum building to finally stop the illegal ivory trade and end the years-long poaching war on elephants, WildAid is calling on the world to help make 2016 the first ever Year of the Elephant.
Advertising Agency: Grey, London, UK
Chief Creative Officer: Nils Leonard
Creative Directors: Ben Clapp, Dave Monk
Senior Art Director: Andy Lockley
Creatives: Dominic Butler, Liam Riddler
Head of GreyWorks: Dee Butler
TV Producer: Angela Glover
Production Assistant: Josh Clark
Global Planning Partner: Aisling Ryan
Digital Strategy: David Anyetei, Sam Gibbs, Perry Nightingale
Managing Partner: Nick Dutton
Business Director: Sarah Quinn
Account Director: Lucy Kozak
Account Manager: Florence MacKenzie
Head of PR: Veronique Rhys-Evans
Senior PR Manager: Ollie Dearn
New Business Manager: Paul Wentworth
Senior Creative Producers: Shaun Musgrove, Martin McGinn, Gemma Hose
Designers: Beatriz Coias, Yassa Khan
Calligrapher: Yizou Zhao
Illustrator: Olivia Knapp
Photography Production Company: Hogarth Studio
Production Producers: Sam Black, Bruce Gill
Photographers: Paul Jeffries, Alan Harford

Disappearing fast at your nearest store.

Advertising Agency: Team Y&R, Dubai, UAE
Creative Director: Shahir Ahmed
Art Director: Daniel Botezatu
Copywriter: Mohit Raviranjan
Illustrator: Baiju N, M Baburajan
Published: February 2008

A perfect packaging doesn’t involve destruction.

 

A perfect packaging doesn’t involve destruction.
Sustainable Advertising www.t-y-v.com

Advertising Agency: Timofey Yuriev Voronin, Toronto, Canada
Published: October 2011

Every year, more than one billion sharks are slaughtered by pretentiousness.

Agency: JWT
Creative Director: Andy Chan
Copywriter: Marc Wang
Art Director: Johnson Sheng

Todo tiene un inicio. Todo inicia con la minería.

Todo tiene un inicio.

Check in: http://mexicominero.org/
Check in: https://www.camimex.org.mx/

Credits

Client: Camimex
Title: “Cineminuto” :60
Agency: Y&R Mexico
Creative Directors: Rodrigo Ramírez, Sergio Díaz
Copywriters: Rurik García, Andrés Sánchez
Art Directors: Antonio Ramos, Ramón Sánchez
Agency Producer: Mónica Hernández
Animation: Animated Storyboards
Creative Director: Ezra Krausz
Designer: Nethery Engblom
Lead Animator: Yuri Kasprivski
Post Producer: Tania Sanchez
2015

Vermibus

Vermibus

Stop one. Stop them all.

 Check in: http://www.wwf.org.au/

Advertising Agency: Leo Burnett, Sydney, Australia
Chief Creative Officer: Andy Dilallo
Creatives: Brendan Donnelly, Guy Futcher
Concept Illustrator: John Henry Pajak
Photographer: Surachai Puthikulangkura
Illustrator: Surachai Puthikulangkura / Illusion
Production: Somsak Pairew, Kitidej Rattanasuvansri
Designer: Jason Young
Executive Print Producer: Jeremey Devilliers
Group Business Director: Holly Cracknell
Senior Business Manager: Rosie Carey

Aparece en el año 2014

Be careful not to leave any blood stains.

 Check in: http://wwf.org/

Advertising School: Miami Ad School, Miami / Hamburg
Art Directors: Cristen Arauz, Theresa Heil
Published: October 2015